Hello! I’m not sure how you found me, but I’m glad that you did.
To sum up, I design websites that look great on phones, tablets, and computers, and that are very easy to maintain. I prefer WordPress as a CMS (content management system) and am also fluent in HTML, CSS, and JavaScript. I like to use color and imagery to help business owners and artists convey their message to visitors, existing and potential. I am also well-versed in e-commerce websites through the use of WooCommerce/Paypal.
I help people use social media and content to their advantage. I can instruct nearly anyone on best practices for web maintenance, social media, hashtags, and SEO.
I am also a photographer who specializes in portraits and headshots, food/cocktail photography, interiors and exteriors for real estate, still life photography, and in photo retouching using Adobe Photoshop and Adobe Lightroom. Have passport, will travel!
On the personal side, I am a California native, born in the early 80’s, and a lover of 90’s music. I am most creative when the sun goes down and into the early morning hours. I love sunset naps in my backyard hammock, traveling abroad, snuggling my three rat terrier pups, and sipping a glass of wine in the evening. I know all of the words to “2 of Amerikaz Most Wanted” by Tupac and Snoop Dogg. “Two Princes” by Spin Doctors is also a fav. The first car I ever bought for myself was a black 1998 Ford Mustang GT with black leather interior, and I miss it like the dickens. I’d consider myself adventurous, but not necessarily brave. I am a fan of the Los Angeles Lakers and the San Francisco Giants, even when they suck. I enjoy being on the beach, but I’ve only been in the ocean twice three times (once on a snorkeling dive in Catalina when I was 10 years old; once in Malibu; most recently in a hot spring in the Aegean Sea off of Santorini, Greece). I also love sushi and cheesecake.
My core values are honesty, compassion, and forgiveness. I think it’s more important to listen than it is to speak. When it comes to ideas: give me an inch, I will give you a mile. I prefer to arrive early, and I believe that the entire world is a glorious opportunity to learn.
If you’re down, I would LOVE to work with you! Let’s talk about your ideas.
Los Angeles Web Designer | Photographer Los Angeles | You Can’t Please Everyone and You Shouldn’t Try
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You Can’t Please Everyone and You Shouldn’t Try

As someone who is an admitted people-pleaser, this has always been a tough concept for me to accept and employ. I care a lot about people, and I want them to be happy and successful at whatever makes them feel fulfilled. I like to help out, using any expertise I might have, and I often attempt to go above and beyond my quoted responsibilities in order to make people happy and/or empowered. I am someone who has been very empowered by others, so I have a tendency to feel it is part of my debt to my fellow human being. I also consider it a huge compliment to be asked by a friend or family member to help with something I have experience in, and I like to do what I can, when and however I am able.

Even if you define all of your terms, people will sometimes ask for more than you are able to or should be expected to provide. Learning how to say “no” — as well as understanding, as Oprah so eloquently expresses, that “no” is a full sentence — or saying, “unfortunately, what you are asking is more than my quoted price allows for,” is kind of a big deal. Don’t get me wrong; it’s tough when someone gets upset at you for saying “no”, or for protecting your time and energy. But there are going to be times when people are upset at you — maybe for good reason, and maybe not — so being careful to define your terms is critical to your health and your business.

What I have learned through many messes is that people will try to hire you when you’re young and “cheap”, or in a vulnerable place, and that often says more about them than it does about you. We all know that everyone wants a deal on services. Some may be hiring you because they know and believe in you, and some may be hiring you because they know they can get your work for free/cheap. But if it is something that is important to them and it is something they are not willing to do for themselves, then they don’t earn the right to bully you about how much time it will take and what it should cost for that time. I didn’t fully understand this until I was already near my 30’s.

Some like to say that, when it comes to customer service, “the customer is always right”, but this is absolutely not the case when it comes to providing your own time as a quoted service. If you have defined what your price allows people to draw from you and precisely what they can expect, there are times when the customer will simply be flat out wrong, especially when you have a portfolio to back up your price. If you have been transparent and they have made a conscious effort to disrespect your time, it’s okay to wave “bye-bye”.

Value is the importance, worth, or usefulness of a thing in relation to you.
Price is the amount expected in order to obtain the thing.
Cost is the overall result of the combination of the price you have paid vs. the value it renders for you.

Final thoughts: if you could obtain anything in the world, what should/would influence your decision… the cost of the thing, the price, or its overall value? At least for me, in my industries, the crux is only in having happy customers vs. me being happy, too. It’s all about balance and transparency. And, as a people pleaser who is finding a middle ground, I shouldn’t feel like a guilty failure for not allowing yet another person to pull one over on me. Be true to yourself; be kind; be honest; find a way to reconcile all of these things (if ever possible) and you have found the keys to success and happiness.

Hillary Campbell

30-something. Aries. Angeleno, California-native. I love puppies, sushi, wine, rollercoasters, and karaoke. Hiking, biking, rollerblading, and general exploration are activities I enjoy. I am a photographer and web designer. Have passport; will travel.

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