I’m not sure how you found me, but I am so glad that you did!


To sum up, I design and develop websites that look great on phones, tablets, and computers, and that are very easy to maintain. I use a CMS (content management system) to enable my customers to make changes and updates on their own after we publish. I am also fluent in HTML, CSS, and JavaScript. I like to use color and imagery to help business owners and artists convey their message to visitors, existing and potential. I am also well-versed in e-commerce websites through the use of WooCommerce/Paypal.


I help people use social media and content to their advantage. I can instruct nearly anyone on best practices for web maintenance, social media, hashtags, and SEO.


I am also a photographer who specializes in portraits and headshots, food/cocktail photography, interiors and exteriors for real estate, still life photography, and in photo retouching using Adobe Photoshop and Adobe Lightroom. Have passport, will travel!


On the personal side, I am a California native, born in the early 80’s, and a lover of 90’s music. I am most creative when the sun goes down and into the early morning hours. I love sunset naps in my backyard hammock, traveling abroad, snuggling my three two rat terrier pups, and sipping a glass of wine in the evening. I know all of the words to “2 of Amerikaz Most Wanted” by Tupac and Snoop Dogg. “Two Princes” by Spin Doctors is also a fav. The first car I ever bought for myself was a black 1998 Ford Mustang GT with black leather interior, and I miss it like the dickens. I’d consider myself adventurous, but not necessarily brave. I am a fan of the Los Angeles Lakers and the San Francisco Giants, even when they suck. I enjoy being on the beach, but I’ve only been in the ocean twice four times (once on a snorkeling dive in Catalina when I was 10 years old; once in Malibu; in a hot spring in the Aegean Sea off of Santorini, Greece, and most recently on a snorkeling trip to Paradise Island in Dominican Republic). I also love sushi and cheesecake.


My core values are honesty, compassion, and forgiveness. When it comes to ideas: give me an inch, I will give you a mile. I prefer to arrive early, and I believe that the entire world is a glorious opportunity to learn.


If you’re down, I would LOVE to work with you! Let’s talk about your ideas.


Copyright 2019 Hillary Campbell

Maintaining Authenticity In A Plastic World

We live, breathe, eat, drive, dress, watch, listen, and learn in a culture that is energized by the manufactured. And because of the sheer volume of creations and of creators, it is often very difficult to determine what is real and what is fake. My personal philosophy is best summed up by the simple: honesty is the best policy.

But even honesty comes with different definitions, fine print, and translations or inferences. To some it means true transparency. For others it may mean “big picture” with fine print at the bottom. Most of us can probably agree that our own definitions evolve over time based on our experiences and interactions with others. For example, I will not tell a stranger where I hide my money, because we’ve learned that some people are not honest and do not hold our same caliber of values when it comes to property. I will, however, tell you that I am averse to spicy foods if you ask about my “dietary preferences”, even though I hate being thought of as picky, but because the real answer is a little less… tasteful. It’s all to say: yes, you can be TOO honest. But what is honest enough? In a plastic world we must understand that being honest or authentic may come at a price and we must be willing to either pay the price or suffer the consequences.

I recently watched a short but telling interview with famous documentary photographer/journalist Ann Curry. She was asked about how we maintain the integrity of photographs in the world of “deep fakes” and photo/audio/video manipulation, and her answer was simple: we judge the integrity of an image by the integrity of the photographer. Of course, I felt moved by this not only as a photographer, but as a human/documentarian. I’ve always prided myself on being honest in imagery, to a fault. I jumped on the Photoshop bandwagon very, very early — before I became a photographer, in fact — but I never over-retouched or manipulated my photographs. It has always been important to me that I achieve as close to “real” as possible when I fire the shutter of any camera. But to some, using Photoshop or any photo manipulation software at all, is dishonest. So? Balance must be achieved.

You wouldn’t likely want to look at any old photograph of some flowers. Additionally, as a photographer who began in headshots, I’ve been asked to change t-shirt colors, hair color, brighten eyes, and smooth fine lines/wrinkles. Altering, cropping, resizing, retouching, photoshopping… whatever you want to call it… is still just an adjustment to an original, and it doesn’t automatically render the art “fake”. The realization of an artist’s memory or vision is best referred to as an enhancement, even if you don’t personally have a positive reaction to the art itself. It is to say, “It COULD look this way, so why shouldn’t it?” Besides, we already know that our memories are colored by experience and are scientifically unreliable when it comes to details.

Any freelancer or business owner wants to put his/her best foot forward. Our portfolios are generally our best, most diverse, or most “colorful” representations of our capabilities. We filter through our work and place what we think best represents us at center stage. Is this dishonest? No. But it isn’t complete. I have always placed authenticity at the top of my list of qualifications for many things in my life: personal beliefs, friendships/relationships, business dealings, and self-reflection included. If you are representing yourself, is authenticity important to you? What does it mean to you? How can one put their best foot forward without being dishonest?

I’m curious to know what you think! Hope you’ll engage with me in a thoughtful discussion or in personal reflection on the topic.

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